Top Coat

PLATFORM:  EBONY.COM

Created and produced the "Top Coat" manicure tutorial series for the publisher’s Style & Beauty vertical.  It’s righty vs lefty in this nail art tutorial/competition show.  In each episode, viewers learn how to create two nail art looks using a common color and design theme, but only one can be crowned top coat.  To increase engagement, that nail-biting decision is left up to viewers who get to vote in an online poll for the winning look.