Top Coat
PLATFORM: EBONY.COM
Created and produced the "Top Coat" manicure tutorial series for the publisher’s Style & Beauty vertical. It’s righty vs lefty in this nail art tutorial/competition show. In each episode, viewers learn how to create two nail art looks using a common color and design theme, but only one can be crowned top coat. To increase engagement, that nail-biting decision is left up to viewers who get to vote in an online poll for the winning look.